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  • #41: Boosting Wine Sales Issue

    • Profile: How Dallas/Ft. Worth’s Sheraton Grand Hotel Tripled its Wine Sales in Four Years;
    • Hot Concept: Tiered Wine Pairings at Ray’s Boathouse; Guidelines for Adapting the Concept
    • 194 Wines Reviewed
    • Survey: Are your Chardonnay listings increasing? Best selling Chardonnays.

  • #40: Developing Your Wine Program Issue

    • Profile: Orlando’s Portobello Yacht Club pours it on–from the “Wine Hook” to Big Bottles
    • Feature: Truth in Listings–Do Operators Disclose Wine Properly to Customers?
    • Training: Cork Service–Questions and Answers About That Plug of Bark
    • 161 Wines Reviewed
    • Survey: What are your lowest priced wines?

  • #39: On-Premise Wine Marketer of the Year Issue

    • Profile: Randal Caparoso of Roy’s Restaurant–Boosting Profits & Wine Excitement in a Down Market
    • Feature: 1994 On-Premise Wine Forecast
    • 124 Wines Reviewed
    • Survey: Did your wine sales increase in 1993 (versus 1992)?

  • #38: Emerging Wine Region Issue: South Africa

    • Feature: Exclusive South African Wine Report, including Recommended Producers & Best Wines
    • Profile: Napa Valley’s Mustards Grill is a Wine Country Restaurant with an Evolving, Profitable wine program
    • 166 Wines Reviewed
    • Survey: Your wine list: number of wines, sales percentage it accounts for, average sale per bottle, current best sellers?

  • #37: Server Wine Training Issue

    • Interview: Andreh Alito–A Star Server Talks Candidly About Wine Training, Sales Techniques, and Incentive Programs
    • Profile: Tampa’s Mise en Place Puts Wine in its Place
    • Promotion: “Wednesday Wine Bar” Builds Business at the Rattlesnake Club
    • 181 Wines Reviewed
    • Survey: Are your red wine sales increasing, decreasing or constant (versus last year)?

  • #36: “Concept of the Decade” Issue

    • Interview: Andreh Alito–A Star Server Talks Candidly About Wine Training, Sales Techniques, and Incentive Programs
    • Profile: Tampa’s Mise en Place Puts Wine in its Place
    • Promotion: “Wednesday Wine Bar” Builds Business at the Rattlesnake Club
    • 181 Wines Reviewed
    • Survey: Are your red wine sales increasing, decreasing or constant (versus last year)?

  • #35: Wine Staff Training Issue

    • Profile: L.A.’s Campanile Promotes a “Conscious, Democratic” Wine Experience
    • Training: How to Motivate & Train New Servers Before Their First Shift
    • Feature: Wine List Downpricing Pays Off at New York’s Coconut Grill
    • 187 Wines Reviewed
    • Survey: What are your best selling imported wines?

  • #34: Special Wine Promotions Issue

    • Features: The “Recession-Proof Wine List” at The Arches
    • Report: Selling “Chardonnay Alternatives” at Ray’s Boathouse
    • 264 Wines Reviewed
    • Survey: What is your highest volume wine price category?

  • #33: On-Premise Wine Marketer of the Year Issue

    • Profile: Steve Henderson Increases Sales by more than $300,000 at Baltimore’s Omni Inner Harbor Hotel
    • Feature: 1993 On-Premise Wine Forecast
    • 87 Wines Reviewed
    • Survey: Which wine type increased the most–by percentage gain–in sales in 1992?

  • #32: New Wine Marketing Concepts Issue

    • Profiles: “Flight School” Takes Off at Chicago’s La Tour Tasting Bar
    • Training: Video Training is a Hit at Pop’s
    • Consulting: 7 Ways To Minimize Sparkling Wine Losses By The Glass
    • 160 Wines Reviewed
    • Survey: What are your best selling sparkling wines?